OTT Subscription Platform

Project-FanFlix

Project Overview:

FanflixBD, an entertainment-based website, relied heavily on paid advertising to generate traffic. While paid ads brought short-term results, the client sought a more sustainable, long-term growth strategy — one that would reduce costs and attract high-intent users organically.

 

That’s where Markeion stepped in.

 

Our mission was to transform FanflixBD’s online presence through full-site SEO — enhancing visibility, improving search engine rankings, and driving consistent, organic traffic.


Client Goals:

  • Reduce dependence on paid advertising
  • Increase organic traffic through search engines
  • Improve keyword rankings across key pages
  • Strengthen technical SEO foundation
  • Enhance site structure for better user experience and crawlability


Our SEO Strategy:

Our approach to SEO is not just technical — it’s strategic. We implement custom-tailored solutions that align with the client’s goals and audience behavior.

1. SEO Audit & Strategy Development

  • Comprehensive audit of existing performance

  • Keyword gap analysis and competitive benchmarking

  • Clear roadmap with prioritized actions

 

2. Technical SEO Optimization

  • Fixed indexing, crawl errors, and broken links

  • Improved mobile responsiveness and page speed

  • Implemented structured data (Schema Markup)

 

3. On-Page SEO Enhancements

  • Optimized meta titles, descriptions, and header tags

  • Refined keyword placement in content

  • Strengthened internal linking strategy

 

4. Content Optimization

  • Enhanced existing content for relevance and readability

  • Advised on new content opportunities targeting untapped keywords

  • Ensured alignment with search intent

 

5. Performance Tracking & Reporting

  • Connected Google Search Console & Google Analytics

  • Monitored rankings, impressions, click-through rates, and bounce rates

  • Delivered transparent monthly reports

 


Before Work:

Before working with Markeion, they have:

  • Total Clicks: 1.64k
  • Total Impression: 20.6k
  • Average CTR: 7.9%
  • Average Position: 14.7


After Work:

After working with Markeion, they have:

  • Total Clicks: 31.1k+
  • Total Impression: 340k+
  • Average CTR: 9.2%
  • Average Position: 7.2


Before vs. After:

Key Improvements:
  • Organic impressions: Significant increase
  • Search engine rankings: Improved for multiple high-volume keywords
  • Organic traffic: Growth without any ad spend
  • Technical performance: Faster loading, fewer errors


Final Outcome:

Through a data-driven, holistic SEO strategy, Markeion helped FanflixBD transition from a paid traffic model to an organic growth engine. This project showcases the power of long-term SEO for small businesses that want to grow sustainably and stay competitive.

Project Information

Clients:

Shimanta Mehedi

Services:

Full Website SEO

Date:

October 10, 2024 - January 10, 2025

Category:

Digital Marketing

Website URL:

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Are you relying solely on paid ads? Let us help you build a strong organic foundation that delivers results 24/7 — without the cost-per-click.

📩 Contact us today to transform your website into a growth machine.